- Low-code platform
Ent Credit Union is a not-for-profit, community-chartered credit union focused on improving the financial life of all Coloradoans. As a leading credit union in the state, the company has 350,000 members and more than 30 service center locations.
In order to support its dynamic growth and ensure a high quality of services, Ent Credit Union recently selected Creatio as their CRM provider.
"The software will be used to flatten the communication hierarchy as well as to improve member and employee experience, which will enable deeper member relationships and engagement,” says Amy Krasikov, Director of Engagement Systems. The engagement systems team was recently created to focus on a successful Creatio implementation and ongoing engagement.
According to Krasikov, among the key requirements to the system was agility. "The systems we interact with need to be flexible and nimble enough to evolve as our needs change. They need to add value. If they don’t, users won’t engage," - states Amy in her interview published on CreditUnions.com.
Creatio CRM platform has been in production since late May 2019. The credit union plans an iterative launch cycle with all users on Creatio within the next six to 12 months. Ent Credit Union plans to continually evaluate and expand the system, growing it along with the company.
CEO and Managing Partner Creatio
The last 17 years have been an incredible journey for our team at bpm’online. When we started the company, it was just a handful of young graduates with big dreams, ready to work hard to achieve them.
Over the years, we have experienced lots of ups and downs of growing and running a business. However, there has always been one thing that inspired us: the powerful, unique solutions created on the bpm’online platform by our community of partners and customers, many of whom I am proud to call friends.
Our customers and partners use bpm’online platform and CRM solutions to bring business ideas to life through automation. Solutions that they create reflect unique differentiation of their companies, these solutions are their own creations. It is in the DNA of our customers and partners to generate ideas, create, and to change the status quo. And we’re thrilled to honor and support the creators in each of them!
With that, I am very excited to share the news… Our company has changed its corporate and product names to Creatio!
The new name reflects our strong belief that everyone will become a developer, able to automate ideas and create custom solutions in minutes. We call these solutions “creatios.”
We have rolled out the Creatio renaming on October 30, 2019. I hope you’ll enjoy a recording of an online launch event at creatio.com/new-watch
While our name is changing, the strategy, products, our team and commitment to empowering our users with the best low-code / no-code BPM platform and sophisticated CRM products remain the same. The new name only reinforces our vision of creating a world where any business idea can be automated in minutes.
Please visit our FAQ page for more information on the renaming process. As always, I'd appreciate your feedback and I'm happy to answer any questions.
CEO and Managing Partner