Marketing Development Fund

WHAT IS Marketing Development Fund

Funds that can be used for

Creatio-related

marketing campaigns
From MDF you can cover

up to 50%

of the costs of the campaign
Mdf remains one addional quarter after the end of the fiscal year?

Number of MQLs

Will not be applicable to the activities where creatio already covered

50%+

of the costs
Marketing Development Fund

HOW TO GET MDF?

AS A PERCENTAGE OF YOUR NET PROCEEDS
1%
Consultant, Integrator Level 1
1.5%
Prime Consultant, Integrator Level 2
1.5%–2%
Integrator Level 3, 4, 5
ATHROUGH CREATIO INCENTIVES
BY CONVERTING YOUR PREPAID PACKAGE INTO MDF
Can be converted partly or full amount
Please get in touch with your PAM in case you wish to do it
Marketing Development Fund

WHAT CAN Marketing Development Fund BE USED FOR?

ONLINE CAMPAIGNS
  • Google ads
  • Bing ads
  • Social media ads
  • Paid email campaign etc.
JOINT EVENTS
  • Conferences
  • Workshops
  • Business breakfasts
  • Webinars etc.
PLACING PR MATERIALS ON THE THIRD-PARTY RESOURCES
  • Press releases
  • Interviews
  • Success stories
  • Other Creatio related materials

What is not covered

Development of website pages or widgets
Regular publications or reposts in social media
Staff salaries
Creation of content without distribution
Activities not related to Creatio
Marketing activities without required documents
Marketing Development Fund

MDF: HOW TO APPLY

  1. Register the marketing activity on the partner portal
  2. Indicate [Marketing fund] at the beginning of the name of your activity. Please note that activities need to be submitted in English.
  3. Write down a compehensive description of your activity
    • The objectives and measurable targets.
    • Duration and dates of the campaign.
    • Key results, links to leads or publications.
    • Total budget spent on the campaign.
    • The amount and % of the costs to be covered from MDF.
  4. Attach the supporting documents
    • Report on the results and a list of leads / publications.
    • Proof of costs: paid invoice from a 3rd party.
    • Invoice Creatio for the reimbursement.
    • Additional materials: photos from the events, screenshots, promo materials etc.
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