Bpm’online received a Top 15 CRM Enterprise Software Award for 2015/2016 by ISM Inc., a customer-centric strategic advisor to companies planning and implementing CRM. Once again, bpm’online proved its leadership as innovator in the fast-paced and growing CRM industry.

“This outstanding industry award reflects our commitment to creating best-of-breed technologies for process-driven CRM. Backed by our comprehensive BPM engine and out-of-the-box business processes, bpm’online products drive additional value to our clients, enabling them to bring industry best-practices to their work” — comments Michael Rooney, SVP & General Manager at bpm’online.

This is the second time in a row that bpm’online is selected as ISM Top 15 CRM Award winner. We are very proud of the products we build on bpm'online platform, which are being recognized by the top industry experts. It is worth mentioning in a few words on how ISM Inc. makes a selection of the winners. Each software review is based on an objective and unbiased methodology to ensure that the CRM vendor demonstrates their functionality for each individual criterion used to determine the results of the ISM CRM software functionality assessment. Out of the dozens of CRM software applications, ISM selects a group of Top 15 CRM software applications in the enterprise and small-to mid-sized market based on a rating of 208 selection criteria, including 99 business functions, 48 technical features, 34 implementation capabilities, 10 real time criteria and 17 user-support features. The objective of the CRM assessment by ISM’s Software Lab is to examine the assemblage of people-process-technology issues that each product solves.

The main merit of bmp’online’s success is its pre-designed best practice processes of sales, marketing and services, which help companies to simplify daily routine and increase efficiency – the employees just need to follow the clear guidelines for each step of the process. Additionally, bmp’online is very human-centered and transforms the way people use enterprise software: the interface is very simple and engaging, the same working experience is possible to receive on multiple devices plus the information is intelligently put into the context of your current business tasks.

The best description of the impact and contribution, that bpm’online makes to the industry, is how Barton Goldenberg, ISM Founder and President commented on the victory of top 15 CRM winners: “Influencers in the CRM community that demonstrate significant advancements in both functionality and connectivity for sales and marketing professionals; offer better decision-making tools for executives; and provide more intimate connectivity with today’s digital clients”.

Detailed information about bpm’online’s features you can find at products section of our web page, where you can sign-up for the free 14-days trial to take advantage of the out-of-the-box sales processes that will guide you through the most effective actions on your tasks.