Multichannel marketing platform to orchestrate customer journeys
and accelerate lead-to-revenue

Creatio named a Leader in the
Gartner Magic Quadrant for
CRM Lead Management, 2020

Streamline personalized communication across all channels to boost lead generation and customer retention

Customer 360° view

Build the all-round knowledge about your customers

Apply customer-related data from all touchpoints to develop a holistic view of your customer preferences and needs. Use a 360° customer view to build more targeted communications with clients.
Customer segmentation

Create target segments In a matter of seconds

Apply no-code tools to build segmented audiences based on various socio-demographic and behavioural data. Provide targeted communication with clients and develop effective marketing campaigns for each segment.
Marketing campaigns

Manage complex marketing campaigns across multiple channels

Take advantage of a holistic multichannel marketing software powered by out-of-the-box best practices to boost your demand generation. Reach your audiences with the most relevant message at the right time and on the right channel.
Lead management

Boost your lead generation and increase conversion rates

Manage end-to-end lead cycle from capturing and scoring to qualification and hand-off. Align your sales and marketing teams utilizing seamless lead-to-revenue process via the unified Creatio platform.
Lead qualification
Lead engagement
Lead distribution
Lead analysis
Email marketing

Empower your email marketers

Create highly personalised messages, use split testing to choose the most effective emails, launch massive bulk email campaigns in a few clicks. Get endless communication opportunities, guide your client on every stage of the customer journey, and provide your customer with top-notch customer experience.

Apply Marketing Creatio to boost your demand generation

Customer 360° profile
Build the most detailed customer overview to form a deeply personalised approach for every client. Keep track of the changing customer needs and match them with the appropriate product or service.
Lead management
Identify the best lead generation channels, score and focus on the hottest leads. Analyse your lead conversion pipeline and enhance your marketing activities at all stages of a lead lifecycle.
Campaign management
Design, manage and evaluate omnichannel marketing campaigns of any type and any complexity. Evaluate efficiencies and optimize your campaigns using Creatio analytical tools.
Segmentation
Define and target the most specific needs of your customers. Segment your audience by different criteria and set up personalised campaigns for each segment.
Email marketing
Get the maximum from your email communications with clients. Personalize your communications to win the loyalty of your buyers and provide them with top-notch customer experience.
Website Behavior Tracking
Trace a visitor’s journey on your websites and landing pages to learn everything about your client’s preferences and needs.
Marketing Resource Management
Manage your marketing activities on all channels, make budget plans and track their implementation, estimate and improve the ROI of the campaign outcomes. Handle your marketing campaigns easily however complicated they were.
Productivity tools
Arrange your workflows to get better results. Manage your tasks and meetings, arrange communication with clients and colleagues, provide comprehensive information on services using Creatio’s knowledge base.
Platform Capabilities
Build and manage business processes of any complexity. Use a flexible low-code platform to easily customize the business logic and system’s interface. AI-powered tools will boost your segmentation and lead management.

Use Creatio’s superpowers to enhance your marketing

BPM engine
Utilize Creatio’s powerful engine to automate processes, decisions and deliver incredible level of automation. Increase efficiency of your marketing efforts by using a process-driven approach.
Low-code platform
Provide non-technical users with extensive customization capabilities. Let them easily modify lead management capabilities and processes using agile low-code, drag-and-drop functionality.
Unified CRM
Create an ideal customer journey by integrating the efforts of marketing, sales and service functions. Apply a unified CRM to boost conversions, collaboration and productivity.

Choose Marketing Creatio to streamline engagements across
the entire customer journey

Automate and streamline your marketing process with ease

Build effective marketing strategies to fuel your business growth!