Bpm'online, who provides unique synergy of BPM technologies and CRM to empower organizations to accelerate their time-to-strategy execution, today announced that its platform has been named as a Leader in the CRM Technology Value Matrix 1H2017. Bpm'online validated and improved its position in the Leaders Quadrant for its unprecedented agility to modify business processes, continuous investments in Artificial Intelligence (AI), mobile development, and integration that yield even more productivity for bpm’online users.

The CRM Technology Value Matrix by Nucleus Research evaluates CRM vendors across the three core pillars of CRM: sales, marketing, and customer service. The organic functionality and usability are two core measures that Nucleus uses to indicate an application’s ability to deliver initial ROI, and ultimately maximum value over time.

Bpm’online has been consecutively named a leader in the CRM Technology Value Matrix. According to the report “bpm’online continues to differentiate itself as a process-driven CRM with highly usable process design tools. Continued investments in usability and a sharp focus on bringing customer requirements rapidly into the product roadmap contribute to its high ROI and customer retention.”

In recognition of the achievement, Katherine Kostereva, CEO and Managing Partner at bpm'online, comments: “Since bpm’online’s foundation, the Customer has been and will always be #1 for us. We are committed to bringing exceptional value to our customers – ability to accelerate time-to-strategy execution. It is honor to be recognized by Nucleus Research and other well-known industry analysts. This inspires us to continue investing in a truly intelligent CRM, providing real ROI to bpm’online customers.”

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About Nucleus Research

Nucleus Research is a global provider of investigative, case-based technology research and advisory services that provide real-world insight into maximizing technology value. Nucleus is the only technology research firm to gain registration with the National Association of State Boards of Accountancy (NASBA accreditation number: 108024).

About bpm’online

Bpm'online provides unique synergy of BPM technologies and CRM for sales, marketing, service to empower organizations to accelerate time-to-strategy execution. The beauty and the core value of bpm’online products is the agility to change processes faster than ever and align marketing, sales and service on a single platform. Users love bpm’online’s engaging interface with a social look and feel, free from redundant information to keep them focused on what’s relevant. Today, the company serves thousands of customers worldwide.

For more information, visit www.bpmonline.com