Creatio’s SVP of Global Channels Named the 2026 CRN® Channel Chief
Creatio, a global vendor of an agentic CRM & workflow platform with no-code and AI at its core, proudly announced today that CRN®—a brand of The Channel Company has named Alex Donchuk, Senior Vice President of Global Channels at Creatio, to the prestigious 2026 CRN® Channel Chiefs list for the fourth time.
The annual CRN Channel Chiefs list recognizes the most influential leaders in the IT channel, honoring executives who drive partner-led growth through collaboration, innovation, and bold channel advocacy. Selected from a highly competitive field, the 2026 50 Most Influential Channel Chiefs represent an elite group distinguished by their commitment to partner success and their ability to build impactful programs, strategies, and alliances that deliver measurable results for partners and customers.
Under Alex’s leadership, Creatio has developed a partner-centric culture and implemented an innovative partner program equipped to increase customer satisfaction, expand market reach, and drive revenue growth. Over the past year, the company accelerated global expansion by growing its partner ecosystem with industry leaders and strengthening strategic alliances with partners such as Deloitte Digital, KPMG Germany, Solutions Metrix, BGlobal, Praesto Consulting, Bits in Glass, and other strategic partners, expanding joint go-to-market initiatives and co-innovation efforts.
Guided by Creatio’s culture of Genuine Care, Alex cultivates strong, transparent, and mutually beneficial relationships that deliver measurable outcomes and long-term value. These partnerships play a critical role in enhancing product offerings, supporting enterprise deployments, and enabling large-scale digital transformation initiatives. Through deep co-innovation, advanced enablement, and dedicated support, Creatio works side by side with its partners to design, build, and deploy AI-driven automation and autonomous AI agents. Together, Creatio and its partners turned AI from emerging technology into real-world impact for existing and prospective clients.
“This recognition reflects the incredible work happening across our global partner ecosystem,” said Alex Donchuk, Senior Vice President, Global Channels at Creatio. “Our partners play a critical role in the success of our customers, and we remain deeply committed to investing in their growth. By continuing to equip them with the right strategies, enablement, and innovation, we’re focused on helping our partners win and deliver lasting value to our customers through agentic no-code solutions and autonomous AI agents.”
“Leaders recognized as CRN Channel Chiefs this year have demonstrated unwavering commitment to their partners and the broader IT channel. Their vision, passion, and drive for innovation continue to shape the future of our industry. We are proud to celebrate their achievements and the positive impact they make every day,” said Jennifer Follett, Vice President, U.S. Content, Executive Editor, CRN.
About Creatio
Creatio is a global vendor of an agentic CRM & workflow platform with no-code and AI at its core. We help organizations automate customer and operational workflows, achieving the fastest time-to-value and the highest ROI on the market. Millions of workflows run on Creatio daily, supporting thousands of clients in over 100 countries. Genuine care for our clients and partners is at the heart of our DNA.
About The Channel Company
The Channel Company (TCC) is the global leader in channel growth for the world’s top technology brands. We accelerate success across strategic channels for tech vendors, solution providers, and end users with premier media brands, integrated marketing and event services, strategic consulting, and exclusive market and audience insights. TCC is a portfolio company of investment funds managed by EagleTree Capital, a New York City-based private equity firm. For more information, visit thechannelco.com
