06/01/2022
REALITIES AND TRENDS IN THE FARMACEUTICAL INDUSTRY
The pharmaceutical industry has been facing significant changes since the start of the COVID-19 pandemic. Between patients’ ever-increasing awareness of remote healthcare and a digitally-savvy younger generation of doctors prioritizing on-demand interactions with patients, 53% of U.S. physicians were already placing “moderate-to-severe” restrictions on sales rep visits.
SEBASTIEN FORGET
JASON MILLER
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