- Low-code platform
As part of the Forrester Wave evaluation, 11 significant vendors of CRM solutions for midsize organizations were assessed based on 36 comprehensive criteria grouped into three categories: Current offering, Strategy and Market presence. The evaluation in the Forrester Wave looked at the product strength of each vendor’s products across a spectrum of CRM capabilities: sales force automation (SFA), marketing automation, customer service, field service, eCommerce, business intelligence, and platform and architecture.
The report noted that “bpm’online aims to standardize omnichannel customer engagement by delivering intelligent experiences across the sales, marketing, and service journeys… Bpm’online has excellent support for role-based sales processes, solid marketing and customer service capabilities, and fair field service and eCommerce capabilities. It delivers this on a single, unified platform with engaging user experiences that customers rave about. These capabilities are infused with very strong process management to standardize guided selling and customer service workflows. Predictive decisioning optimizes product offers, next best steps for marketing campaigns, opportunity management, and customer service processes.”
Recognition as a Leader in this highly regarded CRM evaluation was preceded by bpm’online’s significant investment into innovation and continuous enhancement of its products to serve the evolving needs of businesses globally. Thousands of customers worldwide leverage bpm’online as a core technology for their customer-facing processes, helping them meet key challenges and capitalize upon every opportunity.
CEO and Managing Partner Creatio
The last 17 years have been an incredible journey for our team at bpm’online. When we started the company, it was just a handful of young graduates with big dreams, ready to work hard to achieve them.
Over the years, we have experienced lots of ups and downs of growing and running a business. However, there has always been one thing that inspired us: the powerful, unique solutions created on the bpm’online platform by our community of partners and customers, many of whom I am proud to call friends.
Our customers and partners use bpm’online platform and CRM solutions to bring business ideas to life through automation. Solutions that they create reflect unique differentiation of their companies, these solutions are their own creations. It is in the DNA of our customers and partners to generate ideas, create, and to change the status quo. And we’re thrilled to honor and support the creators in each of them!
With that, I am very excited to share the news… Our company has changed its corporate and product names to Creatio!
The new name reflects our strong belief that everyone will become a developer, able to automate ideas and create custom solutions in minutes. We call these solutions “creatios.”
We have rolled out the Creatio renaming on October 30, 2019. I hope you’ll enjoy a recording of an online launch event at creatio.com/new-watch
While our name is changing, the strategy, products, our team and commitment to empowering our users with the best low-code / no-code BPM platform and sophisticated CRM products remain the same. The new name only reinforces our vision of creating a world where any business idea can be automated in minutes.
Please visit our FAQ page for more information on the renaming process. As always, I'd appreciate your feedback and I'm happy to answer any questions.
CEO and Managing Partner