Back in February, Creatio was named a CRM Watchlist 2020 winner by Paul Greenberg, an analyst, frequently referred to as “The Godfather of CRM”, the CRM Watchlist inventor, Founder and Managing Principal of The 56 Group, LLC, the author of the best-selling CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers, and a CRM Playaz talks creator. This week, together with the brilliant Brent Leary, who is a co-host of CRM Playaz and co-founder and partner of CRM Essentials, they invited the company’s Global Head of Sales Enablement, Erik Hale, to talk about Creatio’s vision, mission, approach to helping customers transform and adapt to change in the midst of pandemic, and more.

Watch the video for the details!