Paul Greenberg reveals the topic of his speech

We are happy to announce that our guest of honor, Paul Greenberg, who is also often called the ‘Godfather of CRM’, has finally revealed the topic of his presentation at the forthcoming bpm’online Networking Day to be held on Friday, April 10 in Boston, MA. In his formal presentation to an audience full of industry experts and CRM professionals, Paul will be speaking about current trends and the future of CRM industry.

Known the world over for his best-selling ‘CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers’, Paul Greenberg is considered to be one of the most remarkable and industry's leading authorities on strategy and the state of the CRM market. He is known particularly for his work on the use of social media, such as blogs, podcasts and wikis and social networks/communities in CRM as tools and channels for customer collaboration with a company.

Not only will you hear Paul’s thoughts on the ‘Future of CRM’, but you will also get a unique opportunity to take active part in the interactive panel discussion that will follow the speech. The panel discussion will be focused on better understanding and responding to the ever-changing CRM landscape. Industry experts, analysts, and professionals will indulge in an insightful discussion about what drives CRM technology as it continually evolves to handle the entirety of customer engagement.

So if you don't want to miss your chance to get together with the industry’s most influential experts and professionals, and share ideas and best practices in the informal friendly atmosphere, register for the bpm’online Networking Day now!

Bpm’online Networking Day will be held on the 33rd floor of the prestigious 60 State Street, overlooking historic Boston Harbor. Attendance is free of charge with invitation.

Please follow the link to register for the event.