named a in the Gartner's
Magic Quadrant for
- Low-code platform
What makes high performing companies successful? In a business world where customer satisfaction is one of the most important metrics, the answer is obvious. The majority of B2B companies can correlate revenue growth with increased levels of customer satisfaction. Nowadays, customers are exceptionally demanding and do not accept anything less than excellent. The customer-centric approach has taken the lead in the modern world and those who do not understand the importance of this are surely going to lose. If your employees are not able to deliver customer service of the highest standard, customers will not hesitate to change brands and vendors
There are many approaches to enhancing customer service but the latest research shows that it all starts with how you treat your company's internal customers. Consider this – a 10% increase in employee retention levels results in a 30% increase in the value of the company. Replacing a mid-level employee costs 150% of their annual salary, while replacing a high-level employee costs a staggering 400% of their annual income. Optimizing the employee experience is equally important as it delivers benefits such as reduced costs of dissatisfaction and a higher employee retention rate.
Leveraging an omnichannel customer service approach will also drive customer engagement and loyalty. In the past 30 years customer service channels have moved swiftly from letter to phone to email to webchat and now social media and smart phones. In 2015, about 15% of customer support activities were carried out from a mobile device. Modern customers want to be serviced with the same convenience as cross-channel shopping and they want to get their requests answered quickly and efficiently. Therefore, in today's ever-connected world the forward-thinking companies use all available channels to service and build strong lasting relationships with their customers. A customer-centric company looks at customer service as a philosophy to be applied internally and externally and embraced by every employee of the company. That’s why we advise you to download this practical eBook and learn how to build integrated service processes to drive higher customer engagement and loyalty.
CEO and Managing Partner Creatio
The last 17 years have been an incredible journey for our team at bpm’online. When we started the company, it was just a handful of young graduates with big dreams, ready to work hard to achieve them.
Over the years, we have experienced lots of ups and downs of growing and running a business. However, there has always been one thing that inspired us: the powerful, unique solutions created on the bpm’online platform by our community of partners and customers, many of whom I am proud to call friends.
Our customers and partners use bpm’online platform and CRM solutions to bring business ideas to life through automation. Solutions that they create reflect unique differentiation of their companies, these solutions are their own creations. It is in the DNA of our customers and partners to generate ideas, create, and to change the status quo. And we’re thrilled to honor and support the creators in each of them!
With that, I am very excited to share the news… Our company has changed its corporate and product names to Creatio!
The new name reflects our strong belief that everyone will become a developer, able to automate ideas and create custom solutions in minutes. We call these solutions “creatios.”
We have rolled out the Creatio renaming on October 30, 2019. I hope you’ll enjoy a recording of an online launch event at creatio.com/new-watch
While our name is changing, the strategy, products, our team and commitment to empowering our users with the best low-code / no-code BPM platform and sophisticated CRM products remain the same. The new name only reinforces our vision of creating a world where any business idea can be automated in minutes.
Please visit our FAQ page for more information on the renaming process. As always, I'd appreciate your feedback and I'm happy to answer any questions.
CEO and Managing Partner