named a in the Gartner's
Magic Quadrant for
- Low-code platform
Bpm'online, a world-class vendor of process-based cloud software for sales, marketing and service automation, is proud to announce that the company has been shifted up in Usability Scoring in the Facilitator area of the CRM Value Matrix 2H2014 from Nucleus Research. Vendors are evaluated on their depth of functionality and usability across the spectrum of capabilities provided, including embedded analytics, marketing, social collaboration and acquisition activity. Bpm’online organic investment in usability and functional capabilities are paying off as the company shifts over to a more favorable positioning with every update in the report.
The Value Matrix is an ultimate tool for companies to assess their investment short list as well as to evaluate the case for maintaining an existing product that may lag behind the value offered by the others. The fact that bpm’online moves up in usability scoring indicates the positive vibe in development of the product against competition. With out-of-the-box processes that facilitate the customer flow from acquisition through customer support, and elegant engaging interface that users love, the application is gaining appreciation of customers and experts alike.
“We are thrilled to be shifted over right to the top of the usability scaling,” said Katherine Kostereva, CEO and co-founder of bpm'online. "We are constantly investing into our product usability and getting recognized for the effort inspires us to innovate further. Client endorsement and feedback from analysts validate we’re heading in the right direction.”
“Bpm’online has put significant investment into its user interface, resulting in a much cleaner and simplified system. Nucleus found that as a result of better usability, sales agents can spend more time selling, which then leads to greater visibility, increased productivity, and reduced agent churn," said Rebecca Wettemann, Vice President of Research at Nucleus Research. “Users can benefit from out- of-the-box reference business processes to jump start using the application and bring industry best practices to their work.”
About Nucleus Research:
Nucleus Research is a global provider of investigative, case-based technology research and advisory services that provide real-world insight into maximizing technology value.
CEO and Managing Partner Creatio
The last 17 years have been an incredible journey for our team at bpm’online. When we started the company, it was just a handful of young graduates with big dreams, ready to work hard to achieve them.
Over the years, we have experienced lots of ups and downs of growing and running a business. However, there has always been one thing that inspired us: the powerful, unique solutions created on the bpm’online platform by our community of partners and customers, many of whom I am proud to call friends.
Our customers and partners use bpm’online platform and CRM solutions to bring business ideas to life through automation. Solutions that they create reflect unique differentiation of their companies, these solutions are their own creations. It is in the DNA of our customers and partners to generate ideas, create, and to change the status quo. And we’re thrilled to honor and support the creators in each of them!
With that, I am very excited to share the news… Our company has changed its corporate and product names to Creatio!
The new name reflects our strong belief that everyone will become a developer, able to automate ideas and create custom solutions in minutes. We call these solutions “creatios.”
We have rolled out the Creatio renaming on October 30, 2019. I hope you’ll enjoy a recording of an online launch event at creatio.com/new-watch
While our name is changing, the strategy, products, our team and commitment to empowering our users with the best low-code / no-code BPM platform and sophisticated CRM products remain the same. The new name only reinforces our vision of creating a world where any business idea can be automated in minutes.
Please visit our FAQ page for more information on the renaming process. As always, I'd appreciate your feedback and I'm happy to answer any questions.
CEO and Managing Partner