named a in the Gartner's
Magic Quadrant for
- Low-code platform
Guided Field Selling, Ominchannel Tools and Digital Marketing Automation Features Seamlessly Drive the Process from Leads to Loyalty
Bpm’online, whose cloud-based process-driven CRM software for marketing, sales and service automation helps over 6,000 organizations win more customers, faster, debuted a major new version of its award-winning platform today. With 62% of all CRM solutions expected to move to the cloud by 2019 (1), driven in large part by innovations from newer solution vendors, the new bpm’online version 7.6 update typifies the transformation underway in the CRM category as new technology enables organizations to significantly streamline each stage of the customer journey – from lead to loyalty.
“The pace of innovation in the CRM market shows no sign of stopping as cloud- and process-based approaches deliver impressive efficiencies,” said Rebecca Wettemann, vice president of research for industry analyst firm Nucleus Research. “Bpm’online is most definitely a company to watch that is continually growing its solutions and from that, its standing in the market.”
The new bpm’online platform upgrade provides end to end marketing, sales and service automation so that teams can:
“With tens of thousands of users in 25 different verticals, bpm’online has both amazing depth in the enterprise software market, and a unique combination of BPM and CRM that helps customers close more deals,” said Michael Rooney, SVP and General Manager of bpm’online. “With our latest new version we are making it even easier for companies to deploy consistent marketing, sales and service automation tools to seamlessly manage the complete customer journey.”
(1) “State of the Cloud Report, 2015,” Bessemer Venture Partners, as cited in Forbes, June 20, 2015, at
CEO and Managing Partner Creatio
The last 17 years have been an incredible journey for our team at bpm’online. When we started the company, it was just a handful of young graduates with big dreams, ready to work hard to achieve them.
Over the years, we have experienced lots of ups and downs of growing and running a business. However, there has always been one thing that inspired us: the powerful, unique solutions created on the bpm’online platform by our community of partners and customers, many of whom I am proud to call friends.
Our customers and partners use bpm’online platform and CRM solutions to bring business ideas to life through automation. Solutions that they create reflect unique differentiation of their companies, these solutions are their own creations. It is in the DNA of our customers and partners to generate ideas, create, and to change the status quo. And we’re thrilled to honor and support the creators in each of them!
With that, I am very excited to share the news… Our company has changed its corporate and product names to Creatio!
The new name reflects our strong belief that everyone will become a developer, able to automate ideas and create custom solutions in minutes. We call these solutions “creatios.”
We have rolled out the Creatio renaming on October 30, 2019. I hope you’ll enjoy a recording of an online launch event at creatio.com/new-watch
While our name is changing, the strategy, products, our team and commitment to empowering our users with the best low-code / no-code BPM platform and sophisticated CRM products remain the same. The new name only reinforces our vision of creating a world where any business idea can be automated in minutes.
Please visit our FAQ page for more information on the renaming process. As always, I'd appreciate your feedback and I'm happy to answer any questions.
CEO and Managing Partner