What is CRM database?

Creatio CRM creates a comprehensive database to keep track of your clients and get a better understanding of your customers

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Online CRM database at a glance

Long gone are the days when keeping customer contacts, addresses, documents and notes on countless spreadsheets was the most efficient way to handle vast amounts of customer related data. If you want to drive your business forward, it is imperative to deploy an automation solution for effective contact management. CRM software (check What is CRM) provides you with a comprehensive view of your potential and existing customers.

Transform your account and contact management with Creatio CRM

Before your sales team can get their hands on potential prospects, they have to find their way through vast volumes of uncategorized data. Creatio CRM enables your business to effortlessly navigate through all available clientele information. Create an extensive online CRM database to identify potential clients and create a 360-degree view of existing ones. The software gives you an opportunity to predict their buying behavior and preferences to win their trust.

Exceed your customers’ expectations with innovative Creatio CRM software!

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Advantages of Creatio CRM database

Customer segmentation

Segment customers using various criteria to improve communication and establish stronger connections. Creatio CRM enables building custom segments by industry, revenue, priority or any other parameter you choose. For instance, dynamic segmentation, which is filled automatically, enables you to identify all the accounts that you have not contacted for one month.

Customer database analytics

Analyze your customer database and convert the data into actionable insights that will help to identify new opportunities. A thorough analysis enables you to see your customer base under a different lens and identify the top customers that could fuel your company’s growth. Customize dashboards in Creatio CRM to keep an eye on the key performance metrics.

Socio-demographic data

Obtain a complete view of your customers. Store various information about your customers, including industry, company size, geography, noteworthy events, career history and many more in Marketing Creatio. Get to know your customers better, understand their preferences and build efficient personalized communications.

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Learn how Creatio crm software can help you grow your business

  • Сreatio named a Leader in the Gartner Magic Quadrant for Sales Force Automation (2021).

  • Creatio named a Leader in the Gartner Magic Quadrant for B2B Marketing Automation Platforms (2021)

  • Creatio has been included in the Gartner Magic Quadrant for the CRM Customer Engagement Center (2020)

  • Creatio has been included in the Gartner Magic Quadrant for Enterprise Low-Code Application Platforms (2021)

  • Creatio has been included in the Gartner Magic Quadrant for Intelligent Business Process Management Suites (2019)

  • Creatio named a Strong Performer in The Forrester Wave™: Digital Process Automation for Wide Deployments, Q1 (2019)

  • Creatio named a Strong Performer in The Forrester Wave™: Customer Service Solutions, Q2 (2019)

  • Creatio named a Strong Performer in The Forrester Wave™: CRM Suites, Q4 (2018)

  • Creatio named a Strong Performer in
    The Forrester Wave™: B2B Marketing Automation Platforms, Q4 (2018)

  • Creatio named a Strong Performer in The Forrester Wave™: Cloud-Based Dynamic Case Management, Q1 (2018)

  • Creatio named a Strong Performer in The Forrester Wave™: Sales Force Automation Solutions, Q2 (2017)

  • Creatio has been recognized in the LCAP Technology Value Matrix 2020 by Nucleus Research.

  • Creatio has been recognized as a Leader in the CRM Technology Value Matrix 2020 by Nucleus Research.

  • Creatio named a Leader in the Grid® Reports for Business Process Management and CRM | Winter 2021 by G2.

  • Creatio named a winner of the CRM Watchlist 2020 award led by Paul Greenberg, one of the most influential thought leaders in the CRM industry.

  • Creatio named a 5-Star Partner Program Award Winner among Cloud Vendors by CRN Magazine for the third consecutive year (2020).

  • Creatio named a winner of a People’s Choice Stevie® Award for Favorite New Products in The 18th Annual American Business Awards® (2020).

  • Creatio named a Leader in three categories of the 2019 CRM Market Leader Awards - Enterprise CRM, CRM for Midsize Companies and SFA.

  • Creatio named a winner of a Gold Stevie Award in the Digital Process Automation Solution category in The 17th Annual American Business Awards. (2019).

  • Creatio named Market Leader in the Summer 2020 Low-Code Development Platforms Customer Success Report.

  • Creatio named a Top 1 business process management solution by FinancesOnline for the second year in a row (2019).

Read our CRM Buyer’s Guide and choose the best software!