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Marketing excellence
Churn management for SMB without magic and data mining - III
In the first blog in the Churn Management series we determined customer value and defined some issues that happen while collecting customer feedback.
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Marketing excellence
Churn management for SMB without magic and data mining - II
Previously we found out why data mining and BI tools can’t help small and mid-size companies prevent churn.
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Marketing excellence
Churn management for SMB without magic and data mining - I
Churn management practice is strongly associated with industries that usually work with large numbers of clients.
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Customer experience and service
Bpm'online shows its ITSM+BPM solution
A two day long ITSM Conference here in London went pretty well. Together with my colleague Helen Iron, we were excited to participate in this industry major event for the first time.
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Customer experience and service
Call Centre Expo trends and experience
This week Helen Iron and Andrey Dovgan participated in Europe’s major event for the Call Centre and Customer Management industry.
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Customer experience and service
A few words about managing customer success
In our post ‘Seven Deadly Sins of CRM Adoption’ we covered major impediments on a way of successful implementation that are linked with user adoption.
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Customer experience and service
Positive customer experience drives loyalty to sport brands
Informational age give way to communication age, mostly thank to social networks. This defines tectonic changes in people’s expectations from regular things they do.
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BPM
Success story of bpm'online CRM implementation
We are proud to announce another BPMonline CRM customer success story.
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CRM
CRM evolution 2012 at a glance
This year BPMonline participated in annual global CRM event as a platinum sponsor and an exponent. CRM Evolution 2012 gathered major influencers in CRM, BPM, Digital Marketing, Customer Service, Cloud
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CRM
CRM evolution 2012 chronicles
The biggest non-vendor CRM event is going full steam ahead, and it’s time to share some observations about how it is going. As it was mentioned in a synopsis to one of our sessions, the concept of bus
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BPM
The most advanced bpm'online ever
BPMonline 5.3 now provides a concurrent licensing option, and this is one the most significant update we’ve made since the first release. Let me make a digression here.
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BPM
Born to win
Every year CRM Magazine awards companies which in the past year have made a significant impression on the industry.