Best Wealth Management Software for 2025

With a growing shortage of financial advisors and rising demand for personalized, high-touch services, many firms are turning to technology to close the talent gap. Since hiring alone is no longer a sustainable solution, companies are seeking tools that help advisors work smarter, faster, and more collaboratively through modern systems and automation.

According to McKinsey, improving advisory productivity could expand the industry's capacity by up to 20% over the next decade, which is equivalent to adding 30,000 to 60,000 advisors at current efficiency levels. In the digital era, the most effective way to boost productivity and optimize operational workflows is by adopting comprehensive wealth management solutions.

In this article, we will explore what wealth management software is, how it supports client portfolio management, and what to consider when selecting a wealth management platform. Additionally, we review some of the leading solutions used by financial institutions, covering their key features, pros and cons to help you find the best software for your business.

What is Wealth Management Software? 

Wealth management software, also known as a digital wealth management platform, is a comprehensive digital solution that enables financial institutions and industry professionals to increase their productivity and optimize the client experience across the entire investor lifecycle. These platforms typically integrate tools for portfolio management, financial planning, performance reporting, risk assessment, compliance management, and client relationship management (CRM). 

Wealth management systems support various business segments across the financial industry, helping them optimize operational performance, diversify financial services and enhance client experience. For example, retail and bank-affiliated institutions use it to manage client portfolios and cross-sell financial products, while private banks and family offices leverage these platforms for estate planning and multi-generational wealth management. For brokerages, registered investment advisors (RIAs), and financial advisors, wealth management software provides tools for risk assessment, fiduciary planning, and personalized client services. Finally, trust companies apply these solutions for asset administration and regulatory compliance management.

What are the Benefits of Wealth Management Solutions?

Wealth management software is a key driver of modernization in the financial industry, which allows financial institutions to shift from traditional legacy systems to intelligent, data-driven platforms. Here are the core benefits wealth management firms can gain by adopting these solutions:

• Efficient Client Data Capture & Management – Automate data entry and centralize documentation to reduce errors, improve accuracy, and simplify onboarding.
• Personalized Relationship Management & Communication – Leverage AI and customer data to deliver tailored investment strategies, financial plans, and product recommendations aligned with each client’s financial goals.
• Enhanced Risk Management – Assess portfolio risks in real time to help protect client assets and ensure long-term financial stability.
• Improved Compliance Monitoring – Proactively detect compliance issues through automated alerts, audit trails, and integrated regulatory reporting to minimize risk and prepare for audits.
• Operational Intelligence & Workflow Efficiency – Gain a 360-degree view of client portfolios, streamline repetitive tasks, and unlock real-time insights to improve decision-making and team productivity.
• Process Automation – Automate key advisor functions such as portfolio reporting, risk analysis, and performance tracking, enabling advisors to focus on high-value client engagement and strategy.

Features to Look for in Wealth Management Platforms

The fintech industry is expanding really fast: according to a global report by QED Investors & BCG, its market size is expected to hit $1.5 trillion by 2030 – nearly five times its current size. To stay competitive and meet evolving client expectations, businesses must embrace innovation, and choosing the right wealth management platform is a key part of that strategy.

Below, we highlight the essential features of wealth management systems that will guide you towards the right software solution for your business.

Investment Portfolio Management

Real-time portfolio monitoring is a core function of any wealth management software. It enables companies to track asset allocation, execute various investment operations, and rebalance portfolios based on evolving market conditions or client-specific financial goals. Advanced platforms also support multi-asset class management and provide a holistic view of client holdings, helping advisors facilitate performance tracking and provide more accurate, data-driven investment decisions.

Financial Planning & Forecasting

Wealth management software offers advanced tools to quickly model retirement scenarios, project finances, and plan for key financial milestones like home purchases or education funding. With interactive dashboards and visualizations, financial advisors can turn complex forecasts into clear, client-friendly insights that enhance decision-making and build trust.

However, the biggest advancement in planning comes from AI technologies. According to PwC, nearly 73% of asset and wealth management companies see AI as the most transformational technology over the next 2–3 years. Platforms powered by AI and machine learning can analyze historical data, client goals, and market trends to make more accurate predictions. They also allow asset managers to test different “what-if” scenarios and create rolling forecasts that update automatically as new information becomes available.

AI-Driven Advisory

According to Deloitte, AI technologies are expected to boost productivity and operational efficiency in the digital wealth industry by up to 30%. Beyond front-office automation, AI capabilities are applied to core advisory functions — enhancing personalization, generating more accurate financial advice, and proactively addressing client needs.

• Predictive AI analyzes historical data and real-time market signals to forecast portfolio performance and identify potential risks. This enables wealth managers to offer informed, forward-looking recommendations and adjust strategies before issues arise.
• Generative AI automates the creation of personalized content based on each investor’s unique goals and risk profile, helping asset managers reduce manual work and improve client engagement. For example, it can generate content for client updates, financial plans, investment summaries, and proposal documents.
• With Agentic AI, wealth managers can create autonomous systems that take action within set parameters. These systems can automatically rebalance portfolios when allocations drift, trigger alerts when financial goals are off track, or initiate compliance checks — all without requiring manual intervention.

These AI technologies help organizations deliver faster, more scalable, and more personalized asset management services while enhancing employee efficiency and the client experience.

Client Relationship Management (CRM)

CRM functionality is an essential component of any client management system, which enables investment managers to build stronger, more personalized relationships with individual investors. By centralizing client data, communication history, financial goals, and account activity in one solution, a CRM helps deliver more relevant advice, effectively manage communications and respond to client needs. It also streamlines routine workflows, such as meeting scheduling, task tracking, and follow-up management, which enhances employee productivity and team collaboration. These capabilities are critical for retaining high-net-worth individuals and supporting scalable, relationship-driven asset management.

Performance Reporting & Analytics

Another key component of wealth management systems is real-time, customizable reporting. This feature delivers data-driven insights into portfolio performance, risk exposure, and progress toward financial goals, helping asset managers make informed decisions and clearly demonstrate value to clients. Modern systems also incorporate AI-powered analytics, scenario modeling, and proactive portfolio adjustments to help compare returns, assess risk, and ensure effective asset allocation.

Compliance & Risk Management

Wealth management software must support a range of regulatory and risk-related requirements to help financial companies operate legally, ethically, and efficiently. As regulations evolve and client expectations for investment management services increase, these capabilities become critical for maintaining client trust and avoiding costly penalties.

The core compliance and risk management features should include:

• KYC (Know Your Customer)
• Fraud Detection and Prevention
• Data Privacy and Protection (such as GDPR in Europe, CCPA in California, and other regional privacy laws)
• SEC/FINRA Compliance (for U.S. advisors) or MiFID II Compliance (for EU-based advisors)
• Capital and Liquidity Compliance
• Anti-Money Laundering (AML) and CTF
• Audit Management

Modern financial management software often includes pre-built compliance workflows, real-time alerts, and reporting tools designed to optimize manual audits and respond more quickly to regulatory changes and risk events

6 Best Wealth Management Software Solutions in 2025 

1. Creatio

Creatio is an AI-native CRM and no-code workflow automation platform that empowers investment managers and financial advisors to deliver highly personalized advice and make informed decisions. This comprehensive platform helps businesses automate the end-to-end client journey with a maximum degree of freedom, streamline investment management, and enhance employee efficiency.

Creatio CRM  features a composable no-code architecture that allows asset managers to customize their wealth management solution to their unique complex needs, without IT support. Additionally, the platform integrates with over 700 third-party tools and applications, helping financial advisors easily connect required tools from their existing tech stack into one cohesive solution. This connectivity ensures seamless data flow across the entire business ecosystem, providing a clear view of client interactions, portfolio performance, compliance status, and operational efficiency metrics.

CRM for wealth management from Creatio is a secure platform offering robust capabilities like multi-factor authentication, end-to-end encryption, and role-based access control, ensuring sensitive client data is protected and adhering to data protection regulations.

With key AI patterns integrated into the system, Creatio CRM brings wealth management to a completely new level of performance. Generative AI helps wealth managers prepare personalized content and tailored communication based on customer profiles. Agentic AI allows financial professionals to automate workflows and tasks to improve productivity and enhance customer service. With predictive AI, investment managers can get next-best offer recommendations and improve data-driven decision-making.

Key Features:

• 360 Customer profile - Get a 360-degree view of all clients, including their demographic data, investment portfolio, financial details, risk tolerance, and past interactions.
• Account opening - Automate processes related to account opening, streamline screening and verification processes, and speeds up approvals.
• Customer onboarding – Enhance onboarding processes and deliver a personalized onboarding experience for each customer.
• Customer segmentation – Segment clients by various criteria and connect with different audiences with personalized communication through the right channels and at the right time.
• Lead management - Track and capture your leads from multiple sources into a unified data platform, providing a clear view of the lead pipeline
• Cross-selling and upselling – Get data-driven, highly personalized value propositions based on predictive scoring, AI/ML-powered next-best-offer intelligence, and the historical data of client interactions.
• Case management – Track and categorize all customer service cases, automatically assign cases to the most fitting agent, send automatic alerts about new cases, follow-ups, and more.
• KYC - Ensures customer profiles are complete and accurate with automated data verification and deduplication tools, enterprise-grade data security systems, and AI/ML-powered customer intelligence tools.
• AI-powered workflow and task automation - Autonomously execute workflows and routine tasks such as meeting schedules, record updates, case routing, account opening, and compliance audits.
• Data analysis and reporting – Analyze performance metrics and create detailed reports based on multiple data sources with generative AI capabilities.

Pros:

• User-friendly, intuitive interface that accelerates onboarding and adoption
• AI-native functionality embedded across the platform at no added cost
• Highly customizable for complex workflows
• 700+ pre-built integrations for seamless integration across the platform
• Robust, enterprise-level security infrastructure
• Built-in compliance features

Cons: 

• Might have a learning curve for first-time users due to extensive customization

Pricing:

Creatio offers transparent pricing with no hidden costs, and AI capabilities are automatically included in every plan by default. Businesses can choose the plan that matches the required scope of features and the number of users:

• Growth starting at $40 per user/month
• Enterprise starting at $70 per user/month
• Unlimited starting at $100 per user/month 

Transform your wealth management with AI-powered, no-code automation from Creatio

Get a demo

2. RedTail

Redtail is a CRM platform designed specifically for wealth managers and financial advisors. Its core focuses include improving client interactions, data tracking, and document management. With an intuitive interface and ease of adoption, Redtail allows wealth management firms to quickly get started with tools that improve collaboration, streamline service delivery, and build long-term client loyalty.

Key Features:

• Workflow Automation – Reduce manual tasks by automating routine processes across the client lifecycle.
• Reporting – Build custom reports to track client details, account activity, and advisor performance.
• Calendar and Scheduling – Organize your schedule, categorize tasks, and coordinate activities across teams.
• Opportunity Tracker – Monitor the prospecting pipeline, track leads, and manage engagement through to conversion.
• Document Management – Store, manage, and retrieve documents efficiently while supporting regulatory compliance.

Pros:

• Simple, user-friendly interface that requires minimal onboarding
• Integrates with popular digital tools for financial planning, portfolio and risk management
• Document management capabilities with built-in compliance support

Cons:

• Interface design feels outdated compared to modern platforms
• Limited customization options for businesses with more specific wealth management needs
• Limited AI capabilities compared to advanced wealth management solutions

Pricing:

Redtail pricing starts at $39 per user/month, which may be relatively high considering its basic feature set. Also, custom plans are available for enterprise deployments.

3. Salesforce Financial Services Cloud

Salesforce Financial Services Cloud is a CRM platform tailored for investment managers, wealth advisors, and financial organizations. Often positioned as a comprehensive wealth management platform, it offers tools to streamline client engagement, manage assets and portfolios, and support operational efficiency through built-in AI and analytics.

Key Features:

• Client Information Management – Consolidate client profiles, portfolio reporting, communication history, and engagement activity into a single view.
• Portfolio Management & Planning – Offers tools to assist with investment tracking and financial goal planning, though often requires third-party integrations for full portfolio capabilities.
• Data Analytics – Provides dashboards and reporting tools to visualize investment options and client metrics.
• Compliance with Regulations– Ensure compliance with existing regulations.
• Einstein AI – Get AI-driven recommendations for client engagement, employee productivity, and scenario modeling.

Pros:

• Integration with Salesforce ecosystem for CRM, service, and marketing
• AI functionality (Einstein AI) to make informed decisions on investment operations and support performance measurement
• Compliance with industry standards and regulations

Cons:

• Complex, time-intensive integration process that requires expert guidance for setup
• Customization and ongoing support often require support from software developers or certified consultants
• High cost, especially with add-ons like Einstein AI

Pricing:

Salesforce Financial Services Cloud is priced in modules: Sales Cloud ($300 per user/month), Service Cloud ($300 per user/month), combined Sales + Service ($325 per user/month). Einstein AI add-on is available only for a combined module, available at $700 per user per month. 

See also: Salesforce Alternatives & Competitors and Salesforce Marketing Cloud Alternatives & Competitors

4. Wealthbox

Wealthbox is a CRM platform designed for financial advisors and wealth management companies. It provides a single platform for managing opportunities, improving client services, and streamlining day-to-day workflows. The platform is easy to adopt and offers multiple integration options, which makes it popular among investment professionals.

Key Features:

• Data Management – Centralize key client information, including portfolio performance, financial details, and communication history.
• Email Management – Sync emails across multiple mailboxes, and create tasks, reminders, or workflows directly from email threads.
• Activity Streams – Get real-time updates and improve collaboration by sharing client activity within the team.
• Opportunity Tracking – Use a Kanban-style board to visualize pipelines, monitor client progress, and manage customized opportunities.
• Workflows – Build event-triggered workflows and custom templates to streamline team operations.

Pros:

• Integrates with 100+ tools across asset management, financial planning, and performance measurement
• Strong data security and compliance support
• Clean and intuitive user interface, designed with advisors in mind
• Supports mobile devices

Cons:

• Lacks predictive analytics, lead scoring, and intelligent insights
• No native AI or machine learning capabilities
• Limited automation compared to more advanced platforms

Pricing:

Wealthbox CRM pricing ranges from $59 to $99 per user/month, depending on the feature set. Custom enterprise plans are also available for larger wealth management companies.

5. Microsoft Cloud for Financial Services 

Microsoft Cloud for Financial Services is a popular cloud-based platform that provides various tools for finance, compliance, and customer relationship management. It is designed to help financial professionals manage operations, meet regulatory requirements, and support customer engagement.

Key Features:

• Unified Client Profile (UCP) – A comprehensive view of a client's financial data, investment portfolios, goals, and significant life events, helping financial professionals to offer more personalized advice.
• Collaboration Manager – Improve team productivity by providing more context around team meetings, customer bookings, notes, files, and approvals.
• Customer Onboarding – Streamline onboarding by tracking loan applications and capturing client interest.
• Banking Customer Engagement – Troubleshoot issues and improve service quality using customer segmentation, churn likelihood, and relevant financial data.
• Risk Analytics – Provide insights into credit risk, market exposure, and portfolio vulnerabilities to support data-driven decisions.

Pros:

• Integration with Microsoft products (Dynamics 365, Power Platform, Azure, Microsoft 365, Teams)
• Templates for regulatory compliance and workflow automation
• Embedded collaboration tools, including Microsoft Teams, Outlook, and Planner

Cons:

• High total cost of ownership, including licensing, customization, integration, and training
• Steep learning curve, particularly for non-technical users
• Limited out-of-the-box integration with third-party financial platforms
• Complex and potentially expensive implementation process

Pricing:

The total cost of ownership for Microsoft Cloud for Financial Services depends on multiple factors, such as licensing type, support services, platform add-ons, or AI capabilities. The pricing ranges from $210 to $300 per user/month, paid yearly.

6. HubSpot

HubSpot offers a versatile suite of CRM and marketing tools, with some basic features that can be adapted for wealth management businesses. However, it mostly covers CRM functions rather than the advanced wealth management capabilities. As such, it can be an option for midsize financial businesses that already use HubSpot products and want to improve their operational performance.

Key Features:

• Client Dashboards – Create custom dashboards to track metrics such as assets under management (AUM), client acquisition trends, and portfolio-level performance.
• Deal Pipeline Management – Visualize and manage the client acquisition lifecycle, helping advisors identify bottlenecks, close faster, and support onboarding processes.
• Calculation & Rollup Properties – Auto-calculate totals, averages, or counts across linked records to surface insights like revenue by client segment or overall activity.
• Forecast Tool – Use historical data to estimate revenue and AUM growth, set quarterly targets, and track progress toward performance benchmarks.
• Appointment Scheduling – Automate meeting scheduling with clients, including reminders to improve communication consistency and reduce no-shows.

Pros: 

• Strong core CRM and contact management features
• Intuitive, user-friendly interface
• Effective alignment of marketing and sales to support lead nurturing and conversion

Cons: 

• Limited functionality tailored for advanced wealth management services
• Weak compliance and data security features by industry standards
• Minimal integration with portfolio management or financial planning platforms

Pricing:

HubSpot provides a modular pricing model based on selected products and subscription tiers. A Starter plan for one product costs $20 per user/month, while its full-featured platform that includes marketing, sales, service, content, and operations tools starts at $1,450 per 5 users/month.

How to Choose the Right Wealth Management Software

With many providers expanding the depth and breadth of their wealth management platforms, it becomes easy to get lost in the options. These five key considerations will help you find the right fit for your firm:

1. Define Your Firm’s Goals. Understand what problems you want to solve with wealth management software, such as automating workflows, scaling operations, or improving compliance. Also, identify whether you need an all-in-one platform or a tool that addresses specific pain points.
2. Evaluate Key Features. Prioritize features that match your daily operations: portfolio management, billing, CRM, planning tools, and document handling. If your firm has unique workflows, look for software that provides customization options, for instance, through no-code development.
3. Understand the Pricing. Software cost depends on multiple factors, such as user count, features, or add-ons. Check for hidden costs like integrations or support, and estimate the platform’s long-term ROI in time savings and client experience.
4. Assess scalability and integration. A wealth management system should seamlessly grow with your firm, supporting multiple advisors and offices. Ensure it integrates with custodians, planning tools, CRMs, and offers API flexibility
5. Check user experience and reviews. Read reviews to learn from other firms’ experiences, identifying the pros and cons of each software option. Look for feedback on usability, support, and update reliability before committing.

Enhance Your Wealth Management with Creatio

The right wealth management software enables investment managers to operate more efficiently, deliver measurable value, and provide a high-level experience to their clients. That’s why choosing a platform that supports both core processes and the specific needs of financial professionals is critical for sustainable business growth and its long-term success.

Creatio offers a powerful combination of AI-native capabilities, end-to-end process automation, no-code customization, and seamless integration with various financial tools. With these strengths, your business can enhance its investment management services, improve advisor productivity, and deliver personalized client engagement at scale.

Ready to accelerate your wealth management operations?

Get a live demo from our experts or try Creatio for free to explore how it can support your company today.